Released on = October 26, 2006, 3:37 pm

Press Release Author = Michael Tulipan

Industry = Non Profit

Press Release Summary = Launching at Slow Food's Terra Madre conference in Turin,
Italy on October 26, 2006, MakeFoodNotWar.org is an initiative highlighting the
importance of sustainability, food access and shared culinary traditions in conflict
prevention and resolution. MakeFoodNotWar.org has partnered at the forum with the
Lebanese delegation, a group of farmers, producers, chefs and scholars dedicated to
preserving Lebanon's food traditions, led by esteemed food journalist and featured
speaker Kamal Mouzawak.

Press Release Body = In the aftermath of this summer's conflict, Lebanese food world
luminaries are journeying together to share "a dream of respect and responsibility
towards earth¬ and man" with delegates from the 150 countries participating at Terra
Madre and the accompanying Salone Del Gusto artisanal food show. In 2004, Mouzawak
founded Souk el Tayeb, the first true farmers' market in Lebanon. The renowned
medinahs of the Middle East had nearly disappeared from Lebanon following the civil
war, with the few remaining selling bargain imported goods. Souk el Tayeb was
created to provide direct contact between consumers and bakers, farmers and
producers. Mouzawak designed the souk to be "a place where both sides can
meet-producers and consumers, thinkers and activists, dreamers and achievers\" though
in reality it has become the focus of efforts to preserve Lebanese culinary
traditions.

MakeFoodNotWar.org will advocate for more sustainable production and farming
practices, linking over-farming and over-fishing to the world's conflicts.
Co-founder and Project Director Iara Lee says, "The way much of the world's food is
produced and distributed contributes to exploitation, economic insecurity and
environmental degradation, all of which can lead to and exacerbate conflict."
Co-Founder George Gund hopes that, "If people have more exposure to one another's
culinary traditions, they might be less likely to go to war against each other."

A centerpiece of the initiative, the Food Not War Seed Fund provides grants for
grassroots organizations around the world working to promote sustainable food
systems, the preservation of local food traditions, and the use of food as a basis
for cultural dialogue. With grants typically in the range of $5,000 to $10,000, the
fund focuses on sustainability and conflict prevention/resolution projects. To be
considered for funding, applicants can submit a proposal synopsis of no more than
250 words to seedfund@makefoodnotwar.org.

MakeFoodNotWar.org shares the goals of Souk El Tayeb's own Seeds for Peace, which
supports small farmers and artisans who create high quality products and continue
local traditions. Seeds for Peace also aims to build recognition for the
contributions of food producers to Lebanese society. Yearly, ten producers, farmers
and advocates will receive the Asdiqaa' el Ardd "Friend of the Earth" award
highlighting their achievement in the areas of food production and social affairs.

George Gund and Iara Lee founded MakeFoodNotWar.org following their recent launch of
MakeFilmsNotWar.org, which shares the joint purpose of developing understanding and
peace through aspects of culture that unite people rather than divide them. Both
campaigns have the goal of highlighting the need for alternative solutions to
today's conflicts. MakeFilmsNotWar.org, launched at the Venice Film Festival in
conjunction with the Beirut Film Festival, which Lee and Gund organized and
sponsored in the immediate aftermath of this summer's war. Persevering through the
crisis, the festival went off as scheduled. But with ordnance littering farms and
destroyed infrastructure, farmers were faced with a difficult harvest even as Souk
El Tayeb remained vibrant. In the war's aftermath, Lee was inspired by Mouzawak to
create MakeFoodNotWar.org.


Web Site = http://www.makefoodnotwar.org

Contact Details = 212-868-2093
michael@mstcreative.com